The transport company Uber wants to win users and announced an alliance with the social network Snapchat to create new filters for the images.
The peculiarity is that they can only be used when the Snapchat user is making a trip with a Uber vehicle.
The filters will appear in the Uber application, which will send the client to the Snapchat application and will allow unlocking the filters only during the journey.
According to the digital newspaper The Verge, among the filters offered by Snapchat there is a regular one, another that shows the time remaining for the passenger to reach his destination and another filter that changes depending on the user and the trip.
The other novelty of Uber is the possibility of using the location of a friend as a travel destination with a company vehicle.
To use this function, Uber has to ask for the location to the person who wants to find.
If the person is not a client of the transport company, the application will send a text message to report their location. If you are a Uber user, you will receive a notification of the application.
Although this new feature questions privacy, Uber assure that they only want to improve the user experience and reduce the travel time of their customers